From Page‑Turner to National Reading Hero: Selina Brown’s Journey Transforming British Literacy
Selina Brown, a Birmingham‑based mother of three and the visionary behind the Black British Book Festival, has been recognised as the United Kingdom’s first National Reading Hero. The accolade, presented by Queen Camilla, celebrates Selina Brown’s lifelong dedication to books, community engagement and the elevation of black British storytelling.

Early Encounters with Storytelling
During childhood, Selina Brown spent countless hours immersed in the worlds that unfolded between covers, feeling a profound sense of wonder as narratives leapt off the pages. Those formative moments planted the seed of possibility, allowing a young black girl growing up in Britain to envision futures far beyond her immediate surroundings. Selina Brown often reflects that books altered the trajectory of personal development long before any external change was possible.
Founding a Festival from Grassroots Roots
In 2021, Selina Brown launched the Black British Book Festival with a modest, community‑driven event hosted at the Legacy Centre in Newtown, Birmingham. What began as a single‑day gathering designed to spotlight black authors quickly resonated with readers, writers and cultural advocates. The enthusiasm generated by the inaugural edition spurred Selina Brown to expand the scope, securing larger venues and broader partnerships.
The festival’s evolution has been nothing short of remarkable. Within a short span, the event transitioned from a neighbourhood hall to the prestigious Barbican in London, earning recognition as Europe’s largest celebration of black literature. Attendance now exceeds one hundred thousand participants, and the programme supports hundreds of black British authors by providing platforms for readings, workshops and publishing discussions.
Championing Literacy Through Reading for Smiles
Beyond the festival, Selina Brown established the Reading for Smiles programme, a targeted initiative that brings inclusive stories into primary schools located in areas with historically low literacy rates. Through collaborations with educators, Selina Brown introduces carefully selected titles that reflect diverse cultural experiences, encouraging children to see themselves within the narrative landscape.
Teachers who have worked alongside Selina Brown report a noticeable shift in student attitudes toward reading. Children who previously shied away from books now eagerly borrow texts on a weekly basis and, in many cases, begin crafting their own stories. This transformation underscores Selina Brown’s belief that accessible, relevant literature can act as a catalyst for confidence and creative expression.
Creating Community Spaces for Book Lovers
Understanding that physical access to books remains a barrier for many, Selina Brown has opened two community libraries that serve as welcoming hubs for readers of all ages. These spaces are strategically placed within neighborhoods that lack traditional library services, offering free borrowing privileges, reading corners and regular author events.
In addition to permanent locations, Selina Brown has devised a playful “pop‑up” scheme that places books in the most unexpected venues—barbershops, takeaways, community centres and local cafés. By situating literature in everyday environments, Selina Brown encourages spontaneous discovery and normalises the act of reading as part of daily life. Plans are already underway to broaden this initiative, ensuring that more residents encounter books in the places they already frequent.
Advocating for the Universality of Black Stories
Selina Brown consistently emphasises that black literature is not a niche category confined to a single demographic. “Black books aren’t just for black people. They’re for everybody, because the black British story shows the beauty that exists in the United Kingdom—the range of diverse experiences—and everyone deserves to be heard,” Selina Brown asserts. This conviction drives the festival’s inclusive programming and informs Selina Brown’s broader outreach, which seeks to embed black narratives within the national cultural dialogue.
Debut Picture Book and Critical Acclaim
Selina Brown’s first picture book, My Rice Is Best, has garnered significant attention from literary bodies. The title was shortlisted for the Waterstones Children’s Book Prize and also received a nomination for the British Book Awards. Through vivid illustrations and a heartfelt storyline, My Rice Is Best explores themes of food, friendship, cultural identity and heritage, offering young readers a resonant glimpse into the joys of tradition and community.
The recognition of My Rice Is Best amplifies Selina Brown’s commitment to producing work that reflects the lived experiences of black British families while appealing to a universal audience. The success of the book underscores the demand for stories that celebrate cultural specificity without limiting readership.
Strategic Partnership with Pan Macmillan
To further amplify black voices in publishing, Selina Brown has entered a collaborative aGreement with Pan Macmillan. This partnership aims to expand the catalogue of books authored by black writers, ensuring that diverse perspectives gain equal footing in the market. By aligning with a major publishing house, Selina Brown leverages industry resources to champion a broader range of narratives, from debut novels to educational texts.
Royal Recognition and the Queen's Reading Room Medal
The culmination of Selina Brown’s tireless advocacy arrived when Queen Camilla presented the inaugural Queen’s Reading Room Medal at a reception attended by distinguished guests, including actress Sigourney Weaver and poet‑novelist Sir Ben Okri. The medal celebrates individuals who champion books and storytelling within their communities, encouraging others to carve out space for reading in everyday life.
During the ceremony, Selina Brown described the experience as “dreamy,” noting the privilege of standing in the King and Queen’s living room. Queen Camilla expressed admiration for Selina Brown’s work, stating a personal appreciation for the initiatives undertaken. When Selina Brown posed a question to the King about his reading habits, the King responded affirmatively, confirming that he reads when time permits. Selina Brown reflected on the conversation as a remarkable moment that highlighted the shared value placed on literature across all levels of society.
Personal Reflections on the Honor
Receiving the National Reading Hero award has evoked a profound sense of joy for Selina Brown. “To know I’ve been acknowledged at this level brings me pure joy,” Selina Brown remarks. Yet Selina Brown also emphasises that the distinction belongs not only to an individual but to an entire collective. The festival’s volunteers, the readers who purchase books, and the broader community that supports literary endeavors all share in the accomplishment.
Selina Brown’s statement reinforces the collaborative nature of cultural change: “But this award is not just for me, it’s for the people, the community, those who support the festival, and buy books. It’s a collective effort.” The sentiment underscores the belief that lasting impact arises from shared commitment rather than solitary triumph.
Future Aspirations and Ongoing Impact
Looking ahead, Selina Brown intends to broaden the reach of both the festival and community‑focused reading programmes. Expansion plans include additional pop‑up book locations, the establishment of more community libraries, and the continued development of partnerships with educational institutions. Selina Brown also aims to nurture emerging black authors through mentorship schemes, workshops and publishing opportunities facilitated by the alliance with Pan Macmillan.
Through these endeavours, Selina Brown envisions a United Kingdom where books of all backgrounds are woven seamlessly into the cultural fabric, where every child discovers the transformative power of a story, and where reading is celebrated as a communal act of empowerment.









